Logo Design

Trail Tuned Suspension is a mountain bike suspension maintenance company operating out of Santa Clarita, California. This is a logo redesign focused on creating a timeless and unique brand presence.
The logo I designed for Trail Tuned is the "Mountain Monogram." This logo is meant to be easily recognizable in small and large applications. The Box mark is intended for applications on suspension as a sticker for maintenance reminders as well as something that can be implemented and easily read on large scales as well.
Trail Tuned Suspension, TTS, Swett Design, Riley Swett 2023


Trail Tuned Suspension Monogram Color

Trail Tuned Suspension, TTS, Swett Design, Riley Swett 2023


Trail Tuned Suspension Monogram Black

Type Treatment 

The typography in this logo is intended to suggest speed and fluidity while still suggesting the integrity and professionalism of Trail Tuned Suspension's work.

Alternate Type Treatment

The length of Trail Tuned Suspension as a brand name presents some typographical challenges, but the mark labeled concisely as "Trail Tuned" suits most use cases, but in niche cases where Trail Tuned might want to use the full name on applications such as documentation, letterheads, etc. I have also designed an alternate version with the complete tagline, "Trail Tuned Suspension."
Trail Tuned Suspension Mountain Monogram, Color
Trail Tuned Suspension Mountain Monogram, Color
Trail Tuned Suspension Mountain Monogram, B&W
Trail Tuned Suspension Mountain Monogram, B&W
Trail Tuned Suspension Combination Mark Medium Scale
Trail Tuned Suspension Combination Mark Medium Scale
Trail Tuned Suspension Combination Mark Small Scale
Trail Tuned Suspension Combination Mark Small Scale
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